Cultivating Fresh Content.Copywriting | Storytelling | Advocacy
I’m Adair Seldon, an award-winning copywriter and blogger with a fire in my belly for clean food, a healthy planet, corporate accountability and basic human decency. And that’s just Monday.
Here, strategies are planted, ideas are grown and fresh content is cultivated.
With roots in big ad agencies and branches in food blogging and health and wellness writing, I’m uniquely qualified to sway audiences into making healthy buying decisions. Read more
Adair is extremely bright, clever and creative. I can’t praise her enough. She’s not only an amazing writer with brilliant ideas, she’s got a great eye for art direction and the sensitivity to understand your business. She’s very thorough, a joy to collaborate with, and I just LOVE her work!
Propelled by a keen eye for detail and wry point of view, I dig for stories and make them digestible. And if readers bust a gut? Well, who said infotainment isn’t real journalism? Read more
Adair Seldon is an exceptionally gifted writer and humorist. As a regular Zester Daily contributor, she wrote some of the funniest and most pointed opinion pieces we have ever run. Her keen observations were delivered with a sharp wit and well-chosen words.
My passion for clean food and consumers’ health moves me to unearth information and raise awareness about causes that protect our food supply and environment. Read more
Adair gave a compelling lecture on genetically modified food at my Global Business Practices in Sustainability class at UCLA Extension. Her depth of knowledge and clear presentation of complex issues from agricultural practices to government regulation were powerful, provocative and well-received.
I’m on a mission to help conscious companies thrive.
Health and wellness
Beauty and personal care
Fresh from the firm to the farm.
I’ll put my big-agency background with these brands to work for you.